Spreading Love with @gibsonguitar @indiejamsla @narip @planetla_records

Mark Nguyen from Planet LA records in conjunction with NARIP hosted an inspirational event to bring Artists, Musicians, Songwriters, local brands together at the Gibson Guitar Center.  

Gibson artist Anahita Sky headlined the live performance, followed by Dani W and Mary Bee who shared a song and announced the #Ukeladies Tour in Hawaii which will begin early September 2017. Join Dani W‘s mailing list for more updates. 

Follow them online for more charitable events, partnerships and collaborative events to come.

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“Better and Better” Music Video BTS

It’s almost time for the official release.  If you missed the behind the scenes trailer, watch below. 

Keep it locked right here at https://m.facebook.com/daniellewcarter and make sure your email filters are open to receiving the link from the official website mailing list.


Photo credits: John Kim and Megan Carroll

“Better and Better” Official Music Video Release

We look behind the curtains this week as the official video release of “Better and Better” drops this Sunday at sunset. 

The song “Better and Better” is from the newly released Dani W “Invincible” EP now available on @itunes @spotify @amazonmusic and all the usual suspects.  

Dani and surprise members of the cast are scheduled to go live before the video release to introduce the video on Facebook. Tune in around 5:30/6PM PST at Danielle W Carter music Facebook page before the video releases online.  

The video is based on a true story.  The rest you’ll have to wait and see….

Follow here and join the mailing on the official website for updates and the links to official music videos as they’re released: https://m.facebook.com/daniellewcarter

Full video credits will be available upon release.  Photo credit to John Kim for the behind the scenes images below.


Today’s Biggest Challenge

By: Danielle W. Carter

All eyes were on CEO of Lyric Financial, Eli Ball as he spoke at the Billboard Film, TV and Music Conference 2013.  The panel was titled, “What’s Happening to Investment In Music for Other Media?”

“Five percent of the industry is making 95% of the money.”

Specialty financial companies like Lyric Financial are developing programs to meet the income needs for the 95%.

One of these product solutions includes royalty advances for music professionals and labels.  Lyric explains, “[A royalty advance] is a cash advance on a royalty earning pipeline that has not yet been paid.  You can draw cash immediately for royalties that have not yet been paid by ASCAP, BMI, SESAC, your publisher, or your label. This type of funding is available to all songwriters, producers, and publishers who will earn at least $5,000 in royalties during the next year.”

With the growth of financial companies, staffed by former music executives who understand the sporadic revenue streams of entertainment professionals, there is an opportunity to leverage music catalogs and other assets, thereby implementing more creative financing options.

Lyric Financial posted an interview with Business Manager Johnathan Schwartz who said, “I think the biggest challenge is that today’s earning potential is not as great as a decade ago…artists today are generating more revenue from touring and other opportunities like sponsorship, endorsements, or taking equity positions in companies.  But those opportunities are really only available if you’re an A-list artist.”

Emerging artists, songwriters, and other music professionals continue to trail-blaze in the industry, standing behind music they believe in, which often means heavily investing in their craft and business upfront.  Once widely available, the practice of utilizing alternative funding options may become a favorable way going forward to sustain a career in the music industry.

Let us know your comments!  Would you consider using a financing program?  Do you think artists can continue to rely on crowd funding campaigns?

Stay Connected!  First Studio album is in production.  

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Danielle W Carter with Emerging Artists at Billboard Conference 2013

Danielle W Carter with Emerging Artists at Billboard Conference 2013